Tuesday, June 26, 2012

Note to Faculty: Harvard Business Review for Course Work

As you may already know, one of the crown jewels of Ebsco's top-of-the-line business database, Business Source Complete (BSC), is their complete run (back to 1922!) of the Harvard Business Review (HBR), one of the most important business journals ever published. A mix of the popular and practical with the highly academic, HBR is, indeed a valuable journal. That's why B-school professors are often interested in using articles from it for class readings.

Although HBR is in our database with full-text PDFs, you may have noticed the scary warning at the end of the articles that reads:

"Harvard Business Review Notice of Use Restrictions, May 2009Harvard Business Review and Harvard Business Publishing Newsletter content on EBSCOhost is licensed for the private individual use of authorized EBSCOhost users. It is not intended for use as assigned course material in academic institutions nor as corporate learning or training materials in businesses. Academic licensees may not use this content in electronic reserves, electronic course packs, persistent linking from syllabi or by any other means of incorporating the content into course resources. Business licensees may not host this content on learning management systems or use persistent linking or other means to incorporate the content into learning management systems. Harvard Business Publishing will be pleased to grant permission to make this content available through such means. For rates and permission, contact permissions@harvardbusiness.org."

Generally, when a library leases a database, the use of persistent links (or PURLs) in BlackBoard syllabi would be considered "fair use" at that institution. But Harvard likes to write its own rules, and Ebsco is going along with it.

Therefore, even linking to the database record for an HBR article is, according to Harvard, not an "intended" use of database content, and according to them, verboten unless specifically licensed. So, as a faculty member at Suffolk, you might think that you (or the Bookstore, if they were helping to prepare your CoursePack) might have to email Harvard or go through a process at the Copyright Clearance Center to be able to use HBR for class.

Au contraire! As it so happens, our previous library director contracted via Ebsco to also license something called "Harvard Business Review for Course Work." We pay a large (and I would term it exorbitant) additional annual fee to cover course-related use of HBR. Exactly what does this extra fee cover? Harvard (and Ebsco) have always refused to spell that out. Early in our acquisition process I spoke to a Harvard rep. on the phone and tried to pin down the details. He was evasive. So I finally said that as far as I was concerned "anything short of handing out hundreds of copies of articles to strangers at Park Street Station was covered." And he concurred.

So, if you would like to use HBR in class, PLEASE DO SO. Although, as I say, we have no specifics for this so-called license. However, our interpretation of what we get for the fee is everything warned against in the above statement. That is, you may use HBR articles for:
  • Electronic Reserves
  • Course Packs (prepared by you or by the SU Bookstore for Suffolk student use)
  • Persistent Linking to BSC/HBR Articles in Online Syllabi, Emails or BlackBoard Postings
  • Even making Multiple Photocopies from a PDF and handing them out in class!
    Keep in mind that this is ONLY for HBR. For most articles that you find in one of our online resources (either from the publisher or an aggregator like Ebsco) putting a stable proxyized link--one requiring a Suffolk IP or authentication of the user--on a reading list in your class BlackBoard account would be considered appropriate, but making multiple copies and handing them out or reprinting the article in a course pack would NOT.

    (We are not copyright attorneys here at the Library, but if you are interested in delving into the nature of "fair use," you might want to look through our LibGuide on the Ethical Use of Information.)

    We pay this very large fee to keep all Suffolk use of HBR covered, so please utilize this resource! Simply access the journal via links in our eJournal Locator or our Online Catalog, and identify the articles you want to use. Print them, download PDFs, or copy and paste the "Permalink" you can capture from a BSC record into your syllabus.

    Ignore the warnings at the end of articles and please do NOT pay additional fees at Harvard Publishing or at CCC for Suffolk use of HBR. (Alas, the fair thing would be for those warnings to not appear on our copies of HBR articles. And BSC Permalinks should only work for institutions that pay the extra fee, like us. Harvard Publishing and the CCC should also refuse to accept additional HBR fees from anyone affiliated with Suffolk. But the world is not a fair one, so it is important for you to remember that you are completely covered for all HBR use while you teach at Suffolk....and while we can continue to pay this fee.)

    If you want more information on PURL use in class readings, you might want to consult this general PURL guide and this one specific to BlackBoard.

    And happy reading in the Harvard Business Review!

    Thursday, June 14, 2012

    Summer Session is for the Birds!

    This fascinating 2010 book delves into the evolution of radically different nesting and parenting strategies in bird species ranging from Hummingbirds, to Hornbills, to Great Horned Owls. Many of the birds mentioned are at least seasonally present in New England; keep your eyes peeled for a "hanging cup" Oriole's nest.

    Heavily illustrated with photographs and schematics of different birds' nests, this slim 2011 volume emphasizes the artistry and problem-solving abilities of nesting birds.

    Recent science news publications suggest that some types of Tyrannosaurs were fully feathered and brightly colored, similarly to modern birds. Consult this 2011 eBrary book to learn more about the relationship between dinosaurs and modern birds.

    Bluejay or Bluebird? This 2012 Reference book helps you identify that beautiful feather you just found in the woods, or out in the parking lot. Enjoy your summer!

    Friday, June 1, 2012

    Recent Readings On....Eating, the Brain, Obesity, and the Sugar Fix

    As the new controversy about Mayor Bloomberg's intent to ban super-sized soft drinks in NYC clearly indicates, American obesity--and what to do about it--is a sensitive issue. It is social. It is behavioral. And (as we now know), it is even a matter of neuroscience. Now, it is also entering the realm of a national policy dispute.

    Sawyer Library often collects books that can speak to matters of public debate as well as scholarly interest. Here are a few recently acquired titles that discuss various aspects of this complex subject:

    The American Way of Eating : Undercover at Walmart, Applebee's, Farm Fields, and the Dinner Table / Tracie McMillan
    is "an ambitious and accessible work of undercover journalism that fully investigates our food system to explain what keeps Americans from eating well--and what we can do about it."

    For a New York Times feature on the book, see this link.

    Diet, Brain, Behavior : Practical Implications / edited by Robin B. Kanarek and Harris R. Lieberman

    From a summary: "This title edited by Kanarek (psychology, Tufts U.) and Lieberman (a research psychologist in the Military Nutrition Division of the US Army Research Institute of Environmental Medicine) presents 14 chapters discussing practical and applied issues of nutritional neuroscience."

    This is not a pop book, with chapters like "Diet as an analgesic modality" and "The reward deficiency hypothesis : implications for obesity and other eating disorders"

    For a publisher page on the book, see this link.

    Debating Obesity : Critical Perspectives / edited by Emma Rich, Lee F. Monaghan, Lucy Aphramor

    This recent book "brings together critical perspectives on some of the recent claims associated with the obesity crisis. It develops both theoretical and conceptual arguments around the obesity debate, as well as taking a more practical focus in terms of implications for the health professions to outline an agenda for a 'critical weight studies.'

    Here's a publisher page on the book.

    Empty Pleasures : The Story of Artificial Sweeteners from Saccharin to Splenda / Carolyn de la Peña

    From a review in Choice: "De la Pena (American studies, Univ. of California, Davis) offers a well-cited, thought-provoking, and fascinating analysis of the sociological, psychological, political, and financial underpinnings of the promotion and use of artificial sweeteners in the US. From the perspectives of the pharmaceutical and advertising industries, food technologists/ manufacturers, government agencies, the American homemaker, nutritionists, and weight-loss experts, the book examines the history of the use of saccharin, cyclamates, aspartame, and sucralose..."

    For an author interview, see this link.

    And on a related topic, here's a volume in the "Smithsonian Contribution to Knowledge" series:

    Sweet Stuff : An American History of Sweeteners from Sugar to Sucralose / Deborah Jean Warner

    Library Journal said of this title: "Sugar and other sweeteners are so intrinsic to American life that their history is worth exploring. Warner tracks some of the major threads (science and technology, business and labor, politics) in her exhaustively researched book. The abundance of references offers an excellent starting point for further exploration, and archival images enhance the text."

    For a Smithsonian Fact Sheet on the book, click here.

    As Mayor Bloomberg argues, all the sugars in our American diet (and history) have consequences. That brings us to:

    XXL : Obesity and the Limits of Shame / Neil Seeman and Patrick Luciani
    A summary of the book states: "Obese individuals are twice as likely to experience heart failure as non-obese people. More than eighty-five per cent of type 2 diabetes sufferers are overweight. And in the United States, obese and overweight individuals make up more than two-thirds of the adult population. Public health organizations and governments have traditionally tried to combat obesity through shame-inducing policies, which assure people that they can easily lose weight by eating right and exercising. This generic approach has failed, as it does little to address the personal, genetic, and cultural challenges faced by obese individuals."

    Here's a publisher page on the book.

    Back to the realm of our brain and what it means to our eating behaviors, we also recently added:
    Neurogastronomy : How the Brain Creates Flavor and Why it Matters / Gordon M. Shepherd

    From the book's self description: "Leading neuroscientist Gordon M. Shepherd embarks on a paradigm-shifting trip through the "human brain flavor system," laying the foundations for a new scientific field: neurogastronomy. Challenging the belief that the sense of smell diminished during human evolution, Shepherd argues that this sense, which constitutes the main component of flavor, is far more powerful and essential than previously believed. Shepherd begins Neurogastronomy with the mechanics of smell, particularly the way it stimulates the nose from the back of the mouth. As we eat, the brain conceptualizes smells as spatial patterns, and from these and the other senses it constructs the perception of flavor. Shepherd then considers the impact of the flavor system on contemporary social, behavioral, and medical issues."

    For a discussion of the book at Science Fare blog, click this link.

    Remember that you can always search for these and many more books in our online catalog (OPAC). And to browse a feed of other newly acquired books, see our LibGuide.